As one of the most influential van retailers around the world, “Van Monster” sells different types of second-hand quality vehicles. This organization distributes vans targeting variant buyers. “Van Monsters” is well known for selling vans. And also, they successfully meet up with all the demands of the buyers.
In particular, they wanted to check whether the people have an exact memory of the logos of the world-famous cars in the United Kingdom. In the first place, the team gathered a number of 100 people. There were 54 males and 46 females in number. Furthermore, the hosts asked them to draw 10 different logos of brands. Subsequently, the logos included;
- Alfa Romeo
Moreover, the participants were separately placed and had been given enough time to completely sketch the logos out.
Likewise, after collecting a thousand sketches, they were analyzed by the organizing committee. Nevertheless, they had found that the majority of people had been able to remember the right Colour (80%) and Badge shapes (70%).
Not to mention, some of these car logos had made minor changes to them over time while some have not made changes in decades. Indeed, participants have had a rough time recalling them. Several participants could not even remember any detail at all.
Above all, the organizers found that the participants easily recalled the logos which had simpler features.
The logo was originally created in 1927. The iconic colours are White and Blue. Successfully, 92% of the participants succeeded in identifying the colours and 93% recalled the exact shape. The participants who failed were counted as 7%.
The original concept was created in 1910 and remained unchanged. Here, 74% of the participants failed to remember the flag and 63% failed to remember the snake. They even found that 13% mismatched colors.
The concept was founded in 1932. This logo is the simplest of the patterns given. Unfortunately, 14% failed to remember the exact number of rings and 5% confused it with the Olympic logo, and 7% successfully failed.
As we all know, millions of people love this brand. Enzo Ferrari drew the Horse as a start. They added the colors of the Italian Flag as well. After collecting the pictures, 82% had tried their best to draw the Horse. Only 15% remembered the colors of the flag.
The Ford logo is 117 years old. 90% of the sketches had an accurate oval shape. And 89% of the members remembered the color blue. The organizers saw that 58% had tried to manage the font. And 10% of the participants failed.
Originated in 1938. 93% successfully drew the circle and 17% confused the V and W.
Originated in 1898. 71% succeeded in remembering the diamond shape, 33% failed to identify the overlaps and interestingly 11% drew other car brands.
This is a world-famous brand. The design with the three overlapping ovals was created in 1990. 32% of participants had failed to exactly draw the oval shapes. 19% failed and 12% drew the letter “T”.
Vauxhall Motors has a large network throughout the United kingdom. The concept was founded in 1857. 48% managed to approximately raw the creature, 26% remembered the colour red and 9% remembered to include a flag.
This french automobile company was started in 1810. The logo of this lion trademark originated in 1858. Contrary to how old it may be, 25% of the people failed to recognize the direction of the animal. And 20% drew no animal at all. As reported 30% had completely failed.